Video Marketing
We are a leading video production company based in London that specialises in video marketing. We work with clients across the nation to help them develop a video marketing strategy that represents their brand well and reaches their desired audience.
Video marketing is a lucrative way to advertise your business and the services that you offer, and we can help develop a bespoke marketing strategy for your needs.
Most social media sites nowadays include video content because this is a fast and easy way for people to take in information. If you are wanting to reach a wide audience and grab attention, then you should start using video content.
To learn more about the work we do and how we can help, get in touch with us today.
Contents
What is Video Marketing?
Video marketing is the use of video content in advertising or promoting a brand, product, or service.
Video marketing takes place on digital platforms, such as social media, Facebook, YouTube, or any other video platform online.
You have most likely seen the increase in video ads across the internet because it is such an effective tool to grab attention and increase sales. Video content creation is something every brand can benefit from, and having original content online is a way to bring audiences to your work.
There are various ways that you can use video as a marketing strategy, and as a video marketing agency, we have helped many get onto the map using video campaigns.
Video marketing can be used for advertising, as well as educating your target audience about your services, the business itself, and what you can do. If you are looking to increase brand awareness and reach a wider audience, using social video is an effective tool, and we can help.
How Does Video Marketing Work?
Video marketing, on the surface, is fairly simple. Your business or brand will create a video demonstrating the work you do and the services you offer and then publish it to online platforms.
However, as with all forms of digital marketing, there is a lot more that goes into video production than just picking up a camera and recording something.
As leading video marketers, we can help get your brand on the map using video marketing, where we will use video content to promote your brand, explain your services, and offer your audience something of value.
Video production is the first step in this marketing process, as you need something to promote and share online. With our expertise and video production equipment, we can help you create amazing video content that shares your brand story, offers audiences education or entertainment, and promotes your services.
Once the video has been made, it is time to share this content on social media.
Sharing content is also not a simple move as it is highly data-driven, and you want to make sure your video content will gain internet traffic in all areas.
As expert video marketers, we can help develop a strategy for your business that combines digital marketing metrics along with high-quality video production. We can help not only in the making of your video but also in the sharing on social media and search engines like Google.
If you are interested in these services, contact our team today.
Why is Video Marketing Important?
One look at any company’s video marketing statistics will show how important this kind of marketing is. With social media sites and other platforms such as YouTube being so widely used, it is harder than ever before to attract and keep the attention of your audience.
A lot of social media marketing nowadays involves video in some way, whether this is live streaming or uploading content onto YouTube, which can then be shared elsewhere. Businesses can greatly benefit from using video as it is a way to attract clients and cleverly inform them of your work in an engaging, memorable manner.
As with all forms of content marketing, increasing sales is the main focus, but this cannot be done without clients supporting your brands in the first place.
To bring these clients to your business and create a relationship with them, you need to market your work effectively, and video is a versatile tool to do this. Videos can be used across the internet, from social media and specific sites like YouTube to your own business website, as a way to share information and promote brands.
Videos can also be used offline, such as during trade shows or meetings, as a way to promote products, explain your brand’s values, and offer a greater insight into the work you do. With video marketing, you can gain trust of your desired audience and offer a quick, memorable way to share information.
As a leading video content agency, we can work with you to deliver consistent results from video. We can produce a range of video content to go on your site or social media channels, from live-action to animation clips. Our team has access to a wide range of materials and expertise, ensuring that we can provide all our clients with the skills they need to succeed in video marketing.
Benefits Of Using a Video Marketing Agency
There is a lot of work that goes into digital marketing and video production, which is why working with a professional video marketing agency like us can be a great option.
Working with our professional video marketing agency gives you access to a range of benefits, and it will be easier to market your brands using video content. Videos should be a key feature of your SEO strategy, and we can make sure your efforts are worth it.
Some of the benefits we can provide to our clients include:
- Expert Research
Our media production team will do all of the hard work for you, including the research into your industry and the way businesses are already using video. This allows us to offer a unique strategy that is based on current video marketing statistics so that you will see success through this kind of media.
Our team includes marketing experts, allowing us to share insights into what makes a successful content marketing scheme and how your site can perform better in search engines. Before any video production takes place, we will research your desired viewers and the businesses in your industry to see what works and how we can improve on it for your company.
- Up To Date Statistics
Using case studies as well as the research we perform on your audience, we can help drive more sales and online traffic to your website. We deliver up to date analytics regarding your current advertising efforts as well as being able to estimate how the new content marketing will perform.
Once the videos have been created and published to your company site or Facebook, we will continue to monitor the performance to provide current analytics. These will then be used to improve the total number of viewers and ensure all future videos will deliver the same, if not better, results.
- Professional Production
As a leading team of marketers in the UK, we have worked with many clients over the years, which has allowed us to create a successful marketing strategy for all our clients.
In terms of making videos for your social media, such as Facebook, or the company site, we have access to the best tools in the business and work with an incredible creative team to deliver great results. We can offer a variety of video packages, including animation videos and live-action, and even support you during live streaming to ensure you are getting the traffic you deserve.
- Optimised Content
Working with an SEO agency gives you access to effective social media and digital content that works on all platforms. Videos will be created to a high standard, and all of the videos we produce are suitable for mobile video consumption, meaning you can share your message with all prospective customers.
Why Choose Growth Giants for Video Marketing Services?
We have carried out video marketing services for thousands of clients in various industries throughout the UK from our base in London.
Over the years, we have worked with all kinds of brands, including companies of all sizes, allowing us to get a great range of experience in the field. It is this expertise that allows us to offer an amazing service to all future clients, and we can help you use paid media to communicate your brand and services effectively.
Although we are based in London, our team has worked with clients across the UK, and we continue to provide an amazing solution to SEO across the board. Our team of expert marketers can develop an effective video marketing strategy, taking your idea and making it work across the internet.
If you are interested in working with us, get in touch with our team today either at the London office or send us a message.
Types of Video Marketing We Offer
As a leading video marketing agency, we offer many kinds of services to businesses across the UK, including:
Video Production
This is the important part of the video marketing stage as it is where we take your idea or message and bring it to life through videos.
Video Editing
Once we have developed a story and recorded a video, it will be professionally edited, so it is easy for people to understand and suitable for sharing across the internet.
Video Search Engine Optimisation
As professional marketers, we know what works when it comes to SEO, and we can put this into marketing your videos. SEO is a way of gaining more traffic and therefore increasing sales on the content you publish, and we can put our SEO knowledge into everything we do.
Animated Videos and Motion Graphics
An animation is an effective form of video as it can grab attention quickly and is an effective way to share your message with all audiences. We can offer professional animation services to our customers, connecting you to designers that will make fun videos for your audience to watch.
How Much Do UK Video Marketing Services Cost?
Any video marketing agency in the UK will offer prices between £500 to £25,000 depending on the kind of work you require and the knowledge of the team.
If you are interested in working with our marketers, chat with us today regarding our prices.
FAQs
Is Video Marketing worth it?
Being able to create professional and attractive videos can be a great asset to your company. It is an effective way of advertising your brand story and the services you offer in a way that everyone can understand.
Working with a video marketing agency is an investment, but it can pay back tenfold as long as the company you use is quality.
Is Video Marketing Effective
Video marketing can be highly effective for all forms of business.
According to a survey performed by Wyzowl, over 90% of firms believe that it is a way of increasing audience awareness. Over 70% of these believe that video contributes significantly to sales.
Is Video Marketing Part of Digital Marketing
Digital marketers will have a good knowledge and experience with video as the two are connected. Video can be an asset to your digital marketing strategy, and it is a great tool to use when marketing online.
Summary
We are a leading marketing agency in the UK and have worked with many customers over the years, helping them to create professional videos which can be promoted online.
Using video in advertising is an effective tool and one that all companies can benefit from.
If you are interested in the work we do, do not hesitate to get in touch with us today.
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