Video Marketing for Funeral Directors

Creating informative videos about your business can be very time-consuming and sometimes tricky if you don’t have much experience in the video marketing industry.

At Growth Giants we have many years of experience in the video marketing industry and we have helped thousands of funeral homes create videos that showcase their funeral services.

In this article, we will be discussing why your funeral home business should consider video marketing as a way to bring more attention to the company.

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What Is Video Marketing For Funeral Homes?

Video marketing has become increasingly popular over the years and more and more businesses such as funeral homes have decided to use this as a way to bring in more potential customers.

Finding the right video marketing company is essential to ensure that your video content properly showcases who you are as a business.

Hiring a video marketing manager will ensure that the correct video marketing strategy is used for your funeral director business to bring more website traffic.

Here at Growth Giants we can also offer lead generation for funeral homes if you are interested in generating as many new leads as you possibly can for your funeral home company.

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The Benefits Of Video Marketing For A Funeral Home

There are many benefits of video marketing for funeral homes some of these include:

Builds Trust With Future Customers

Having a high-quality video showcasing all of the funeral services your company offers is more likely to make potential customers stay on your page for a longer period of time.

Since this will confirm that your business takes pride in what you do and their loved ones will be in safe hands with you.

Educate And Inform Families

Having a video on your page that educates and informs families on how the memorial services are carried out in a step-by-step process will put their minds at ease whilst also ensuring that your funeral home engage with the families.

Families want the funeral process to be as easy and stress-free as possible so if they can see how it pans out in a high-quality video they can make more informed decisions.

Increased Web Traffic

Video marketing is a guaranteed way to increase the traffic that comes to your funeral director’s website, this is because online videos make customers engage more with your site.

Having a high-quality video will also ensure that your site ranks in Google which will result in more website traffic overall when people search for funeral directors.

Additionally if you use a video ranking service like Video Veggie to rank your videos in YouTube too, you can expect to see some seriously great results from this.

Why Choose Us?

At Growth Giants, we have helped thousands of funeral directors across the UK create high-quality videos and offer them simple video marketing tips so they fully understand the process.

We have been in operation for over 20 years and in that time we have gained specialist video marketing knowledge to be able to create quality content for funeral homes.

We always ensure that we make videos that help the client families understand the process of the funeral service and showcase all of the other services the funeral home offers.

If you want to share your videos across social media platforms but are worried they won’t get the traction that they deserve, you can always make the most of our funeral home social media marketing services to maximise your videos potential.

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Types Of Video Marketing For Funeral Homes

There are various types of video marketing some of these include:

Explainer Videos

This type of video will allow your audience to understand your business a lot better and what kind of services you have to offer.

Having this kind of video on your website or social media page is designed to make customers stay on the page and watch the video which in turn will aid their decision on who they choose to go with for their funeral home.

Animated Videos

Animated videos similar to explainer videos are designed to present a product or service in a way that will make customers want to keep watching and learn more about your services.

These types of videos can be presented in any sort of style and we are able to create a video suited to your own personal style.

Customer Testimonial Videos

These videos are a great thing for any future potential customers since they can watch the video and hear about all of the great services your company provided them with.

This is more likely to make customers want to use your company if all of the reviews are positive.

How Much Does Video Marketing Cost For Funeral Directors?

The cost of video marketing can vary anywhere between £300-£20,000 depending on the size of the project, the duration, the quality and the type of video you want to make.

These costs are based on rough estimates if you would like more in-depth costs get in touch with a member of our team today for a free no obligation quote.

FAQs

Is Video Marketing Worth It For Funeral Homes?

Video marketing is definitely worth it for funeral homes since it allows them to showcase their services in a way that suits them and will make customers engage more with the business.

Hiring a professional to create your videos will provide you with high-quality content rather than using the video function programmed into a smartphone.

This can also offer a personalised approach and help funeral directors to really connect with grieving families.

How Long Will Video Marketing Take To Work?

The average video campaign can take around 4-5 months for the client to start seeing results such as ROI depending on how much time and effort is put into the strategy.

Whether the video is being posted on a youtube channel or website the client is bound to see results within that time.

Summary

Overall video marketing is a great way to build trust with client families and showcase what services your funeral home has to offer.

Most funeral homes in the UK have come to us to create videos for them and offer simple video marketing tips so they can continue to work on their strategy after we have created the video.

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If you would like to find out more about our video marketing services, get in touch with a member of our team to discuss your options today!