PPC for Play Equipment Companies
If you are a playground equipment supplier company, PPC can be a great way to reach parents looking for safe and fun products for their children. However, few companies understand how this type of digital marketing actually works. If that is the case for your company, consider working with a trustworthy PPC agency for better outcomes.
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Contents
What is PPC for Play Equipment Companies?
PPC is a type of online advertising in which businesses can bid on keywords and phrases relevant to their products or services. Your ad may appear in the search results when someone searches for one of these keywords or phrases. The advantage of using this type of marketing is you only pay when someone clicks on your ad. Therefore for a cost-effective marketing strategy to help you achieve your business goals, consider a well-curated PPC strategy that will get your playground design in front of interested paying customers.
If you are interested in other ways we generate leads for play equipment companies, be sure to have a read of our dedicated play equipment lead generation page to find out more.
Why Do Play Equipment Firms Need PPC?
PPC ads are a great way to reach new audiences and people already interested in your brand, or just looking for fun ways to improve their current outdoor space. The play equipment and recreation departments is one of the most competitive and marketable industries in the U.K. To stay on top of the game, you will need PPC to improve your SEO by using paid ads to drive traffic to your website. The traffic could lead to more sales or leads.
We can carry out SEO for play equipment companies throughout the UK, be sure to check out the link for more information.
The Benefits of PPC for Play Equipment Companies
Improving your Brand Awareness
For starters, getting your brand in front of new customers and prospects is an easy way. You can target keywords that are relevant to your business and industry. Customers will know exactly about your company’s products when they see your ad on Google or Bing.
Reaching Prospects
PPC also helps you reach customers looking for products that are similar to yours on Google or other search engines. They might be interested in buying from you if they are searching for something similar or related to what you sell. Therefore, you should ensure your ads are relevant and interesting enough for users to click on them.
Building Trust
PPC ads help build trust among potential customers who may not have heard of your company before but might be interested in your products. Additionally, it can help build trust with your current customers by showing them evidence of previous interactions with your brand.
Why Choose Us?
Our company is a highly experienced and successful PPC agency in the U.K. We have a team of PPC experts certified by Google and other leading PPC platforms in the world. The group offers a comprehensive suite of PPC services, including keyword research, ad creation, campaign management, and reporting. In that regard, you can trust us to offer a complete solution for your online marketing needs that will get your play sculptures in front of interested customers.
How our Play Equipment Company PPC Services Work
Our Play Equipment Company PPC Services work by optimising your Google Ads account to get more clicks and conversions at a lower cost per click. We analyse your account data and change your campaign settings, ad groups, and keywords. Besides, we also create new ad copy and landing pages to improve your click-through and conversion rates.
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Types of PPC for Play Equipment Companies We Offer
Video Ads
Video ads allow you to create videos that automatically play when someone lands on your site from one of these sources. Therefore, they are great for explaining exactly what services you offer and why clients should hire you instead of someone else. They are also helpful in getting your name out there by showing off what you do best.
Mobile Ads
Mobile ads allow people who visit your site through their mobile devices to view them in a mobile-friendly format. They are effective if customers often use their phones while shopping online. Customers will see something useful instead of static content like most web pages do today.
Display Ads
Display ads are the most common type of PPC for play equipment companies. They are visible on websites and social media sites like Facebook and Instagram. Display ads usually have images or text that tell users what kind of play equipment companies are and where to find them.
Our social media marketing for play equipment companies has helped hundreds over the years, so why not chat to us today on what we can do to help.
How Much Does PPC Cost for Play Equipment Companies?
PPC costs for play equipment companies in the U.K. will likely range from £500 to £5,000 per month. Several factors will determine the actual cost. That includes the company’s budget, the keywords they are bidding on, the competition for those keywords, and the overall effectiveness of their PPC campaign.
Testimonials from our Play Equipment Companies Clients
“I was delighted with how easy it was to set up and use my new PPC campaign. Knowing I can always get the best results for my business makes me so happy. Thanks for the leads in community park in need of my products.”
“We have been using this company for our Google PPC advertising for a few months, and I can’t say enough good things about them. They are always on top of their game and always willing to work with us in getting more customers interested to improve the look of their playgrounds.”
“We are so happy with our experience working with them. They are straightforward to work with and always get back to us promptly. Plus, their prices are reasonable. We can’t recommend them enough.”
FAQs
How does PPC work?
When someone searches for something, they will see ads from different companies vying for their attention by bidding on ads near the top of the list. The highest bidder gets first dibs on those keywords, meaning they have more chances of converting customers than other advertisers.
How do I start using PPC?
You can start by setting up an account with Google AdWords. You can also use WordStream’s free tool to manage your campaigns or hire us directly to help manage your campaigns.
Who should use PPC?
PPC is an excellent option for companies that want to reach new customers but want to avoid paying high rates for traditional display advertising. It is also a great way to get around ad blockers because they won’t block your ads if they’re using PPC.
Find Out More
A well-managed and successful PPC campaign can be a great way to generate leads and sales for a play equipment company.
Wanting PPC Specialists?Talk to us today!
You can rely on us to manage your PPC campaign most effectively. Our company is the most trusted PPC agency in the U.K., with the best and most affordable services.