PPC for Accountants

We are a leading business growth company that can help accounting firms across the UK reach more clients. PPC advertising for accountants is a digital marketing strategy that relies on several media forms to obtain more clicks and views on a website.

Our company works with a combination of text, display, and video advertisements to help our clients obtain more views through online searches. PPC is a form of search engine optimisation that has been tailored to accounting firms, and we provide some of the best solutions in the UK.

Looking for PPC services?
Get in touch today!

If you are looking to reach a wider audience and need to improve your digital marketing strategies, we are the company for you. Contact us today to learn more about what we do and how we can help you.


PPC for Accountancy Firms

We are a PPC expert that works with accountancy firms across the UK to offer digital marketing solutions. Pay per click (PPC) marketing is a digital marketing strategy that can provide payment every time an advert is clicked on by the customer, and we have tailored this specifically for accounting firms across the nation.

The enhanced marketing campaigns we offer take place on Google Ads or the Google Display Network as a way to pay out with every click. PPC campaigns are a combination of text or video ad groups that will appear in search results or on websites to attract prospective clients.

Whenever a client clicks on this kind of advertisement, it will pay out.

PPC advertising is a great tool for those in accounting, and it can be an effective way to use the limited marketing budget you are most likely dealing with. Paid text or images are placed on search engines, such as Google, and a small fee will be paid to this platform whenever the advertisement is used.

If the advertisement does not reach any new clients, it is not an expensive mistake like many other campaigns you may have tried in the past.

As specialists in accountancy PPC marketing, we can help develop the best advertisements for your firm to attract new clients. We rely on tools such as Google Ads and Google Display Network to target these specific search engine users, which will lead to greater success of the entire PPC campaign and lead to more prospective customers landing on your site.

If you run an accountancy business and are looking to reach more paying customers, PPC marketing is a highly effective tool, and we can help.

What is PPC for accountants?

PPC is a way of targeting very specific audiences through keyword searches. It is a form of digital marketing that is ideal for any accountancy practice as it relies on relevant keywords and specific marketing channels to reach your desired audience.

PPC campaigns will include text and video PPC adverts, which will be placed on search engines like Google or appear on other relevant websites to advertise what you have to offer.

Unlike many other branded campaigns you may have tried in the past, this tactical marketing is designed to target existing customers in the accountancy field and relies on keyword research to target users who are already looking for what you offer. These adverts are a sales lead invitation that should encourage users towards your website through related pages.

Pay per click marketing is a great option for accounting firms in the UK as it not only finds potential customers through specific target audiences but can also be more cost-effective than any other campaign.

We offer campaign trials for new customers where the adverts stand in place for a set period of time, reaching target users, so you can review providers to get the best fit for your needs.

Many businesses can benefit from a PPC campaign, but specifically small businesses and those in the accountancy field due to the way it targets users from specific search engine results.

We are professional marketers who can help developed paid advertising through Google Adwords that will attract more clients to your accounting businesses. There are many business benefits to this kind of marketing scheme, and we can develop them for you.

If you are interested in other ways we generate leads for Accountancy firms, be sure to have a read of our dedicated Accountants support lead generation pages to find out more.

Contact us today to learn more.

Why Do Accountants and Accountancy Firms Need PPC?

PPC management, which is offered by our company, is very useful for any accounting firm in the UK because it creates a dominant presence in key term search results.

Enhanced adverts and other marketing projects also offer something similar, but many rely on more generic keywords as a way to draw more leads to your site. PPC campaigns, however, are for experienced SEO veterans who want better results as it keeps your name in a dominant position in search engine results and relies on live data through Google Ads and Google Analytics to enhance performance.

An accounting firm that has a limited ad spend can benefit greatly from performance PPC as they will only pay to the company registered platform when the advertisements are used. This applies to mobile adverts as well as traditional desktop platforms.

We can develop whole campaigns that will generate qualified traffic to your landing page, helping you obtain a greater search volume than other accountants and overseeing ongoing organic traffic to your website.

The Benefits of PPC for Accountants

Many benefits come with PPC for accounting firms, and we have worked on many a website project to ensure the best results for our clients.

This is a targeted form of marketing that will help you reach the right audience without breaking your marketing budget. These advertisements will only pay out once they have been used, and not for being placed on search engines or websites like many other campaigns.

Results can be tailored and improved throughout the campaign using conversion tracking and other statics from Google Ads. This is used to ensure you are getting the most from your advertising tactics.

We have seen many great campaign results over the years, which is why we continue to be one of the leading PPC businesses in the UK. We can help your website obtain more traffic and attract new clients to your business through this marketing technique.

Why Choose Us?

We have years of experience in the marketing field and are one of the most reputable PPC businesses in the UK. We work with firms across the nation, offering them a tailored marketing campaign to obtain new clients and reach greater online traffic no matter their budget or size.

Our company has received many five star ratings from previous customers, and we continue to work with a variety of brands in the business.

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How our Accountancy PPC Services Work

PPC for accounting works through an auction system, meaning it is ideal for all marketing budgets.
We operate our marketing campaigns based on this auction system, which allows clients to determine how much they want to pay to have their advert appear in search results and on websites. The higher the bid, the greater the position of your advert on the web page.

We can create a bespoke video strategy for your accounting firm, working with you to ensure we are representing your brand in the best possible way so you can attract your desired audience.

We work with a combination of video and text ads for both desktop and mobile, so you can represent your brand online professionally and affordably.

Types of PPC For Accountants We Offer

We offer a wide variety of services for our accountancy clients, including:

Google Search PPC for Accountants

This is the most common kind of PPC marketing, and it is a paid search ad for your brand. We use specific keywords to dictate where your ad will be shown and create standard text using Google Ads to attract this audience.

This is a way of showing your advert to people searching on social media sites. We can work with a variety of websites, with the most common being Facebook, Instagram, Twitter, and Linked In.

Display PPC for Accountants

These are paid advertisements that show on specific websites based on the keyword search of users. It is a way of displaying your brand directly in front of your target audience and is done through Google Display Network.

These can be text, image, or video adverts based on your budget.

Video PPC

This is an increasingly popular marketing technique for accountants, and it is a way of sharing your business with a wide audience. We develop bespoke video campaigns that can be put in front of your target audience even if they are not following your brand or are not even aware of your company.

It is also based on search terms and keywords. Most videos are published on YouTube, where billions of people can see them.

Shopping PPC

This advert will also show on search results but focuses on a specific product being sold to attract audiences. They can click the advert to finish the shopping process.

Email PPC

This is a way of advertising through email accounts and will appear in users’ inboxes like a standard email. When they click on the link to read the email, they will be taken to your site.

Amazon PPC

Amazon is the largest shopping platform on the internet, and we can use this viewing power to attract people to your accountancy firm.

Pay per click advertising can be used to get your products ahead of anyone else using the same key terms, and we work with several kinds of campaigns to make this effective for all our clients.

Remarketing PPC for Accountants

This is a way of reminding existing customers of your site and services as it displays your advert to customers who have already visited your site, using conversion tracking.

Paid social media marketing lets you promote products or services through social networking sites such as Facebook and Twitter. This form of digital marketing allows you to target specific audiences and helps to drive to drive traffic to your website.

Our social media marketing for Accountants companies has helped hundreds over the years, so why not chat to us today on how we can help your business get to the next level.

Search Engine Optimisation (SEO)

Organic SEO provided a natural way of increasing your search engine rankings and website traffic by using relevant keywords and content that is likely to be search for by users. This type of digital marketing helps build trust with viewers, which can result in higher conversions and more sales.

We can carry out SEO for Accountants throughout the UK, so please do feel free to get in touch with us if you are interested.

How Much Does PPC Cost for Accountancy Companies?

The average cost of PPC management for accounting companies can vary based on the level of expertise the business can offer. In the UK, the fees are on average between £20 to £100 per hour.

If you are interested in finding out more, feel free to get in touch with us today.

Testimonials from our Accounting Clients

“We have found great success with the PPC for accounting services and will continue to use them in future”

“Our company has managed to reach a greater audience thanks to these PPC services”

“The marketing campaign was developed specifically for our firm and captured everything we wanted our clients to see. A great, professional service”


Do I Need PPC for my Accounting Firm?

If your accountancy firm is not receiving as many enquiries as you would like, then PPC services are an effective way of improving this. We offer a variety of services to our clients.

Why Is PPC for Accountants Important?

Pay per click advertising is one of the most popular forms of digital marketing. It allows you to target specific clients and search terms that are unique to your industry to ensure every enquiry is legit.

Find Out More

We are one of the leading PPC businesses in the UK and work with accounting firms across the nation to help them reach more clients. We offer a wide variety of campaigns to our customers, helping to develop bespoke advertising campaigns that can attract more clients.

Wanting PPC specialists?
Talk to us today!

Please get in touch today to see how we can help.

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Elliot Preston

I specialise in lead generation, link building and building out SEO optimised rank & rent websites. I have been in the SEO industry now for 5 years and I actively help local businesses grow their online presence. If you want a free consult get in touch.