Advertising for Electricians
Advertising your electrical contracting business online can sometimes be hard since there are so many marketing strategies to bring in potential customers, you need to create an AD that your target audience will see.
This is where we come in, our team of specialist advertisers can create advertisements specifically catered to your industry. At Growth Giants we have helped thousands of electricians all over the UK advertise their businesses.
In this article, we are going to discuss the importance of advertising for electrical businesses and how the right advertising strategy can build brand awareness.
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Contents
What Is Advertising For Electrical Services?
Advertising is one of the main marketing strategies that will put your business on the map, whilst also building your brand to market to your potential customers effectively.
Finding the right advertising strategy is crucial to ensure your consumers understand what your business is about and what kind of electrical services you offer.
The Benefits Of Advertising For Electrical Businesses
There are many benefits of advertising for electrical contractors some of these include:
Increasing Website Traffic
When you use the correct advertising strategy it will massively increase your website visitors and more website visitors means more links back to your website.
The more traffic you have the better chance you have of improving your SEO rank in the search engines such as Google.
Here at Growth Giants we can offer a wide variety of lead generation packages for electricians, so feel free to click the link to find out more.
Creating Brand Awareness
The whole point of advertising is to make your target audience aware of your business and what kind of electrical services you offer.
Electrical business advertising allows you to gain an advantage over your competitors especially when the advertising is done correctly.
Creates Customer Engagement
Advertising helps to create new relationships with your customers since as a business you can learn more about what your customers want to see meaning you can come up with new electrical contractor marketing ideas.
Once you know what your customers want to see you can tailor your adverts to them so they are more likely to engage with the advertisement.
Why Choose Us?
In our 20+ years of experience, we have helped many local businesses including electricians with their advertising needs.
At Growth Giants we have specialised in advertising in the UK for many years, we have tried and tested the best strategies to use to ensure your success with your tailored electrician marketing strategy.
Using local service ADs alongside paid search ads has provided the best results for our customers, and we have thousands of happy customers all over the UK.
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Types Of Advertising For An Electrical Contracting Company
There are various different types of advertising for an electrical contracting business some of these include:
Social Media Advertising
Posting on social media is now one of the most popular and effective ways of advertising online. This is because there are now millions of users in the digital world.
So now it is easier to advertise to your target audience through various social media platforms.
If you want to find out more information on our social media marketing for electricians, head over to the link to read our page discussing this further.
Paid Search Advertising
This is a strategy that allows companies to pay search engines to place their ads higher on relevant SERPs, this is so your company can get more traffic to your site.
Paid search advertising can mainly be done through a Google ads search campaign which will help to bring more attention to your company.
In addition we also Search Engine Marketing which also includes electricians pay-per-click (PPC) marketing campaigns, where advertisers bid on ad placement alongside search results to have their ads appear next to relevant content on Google.
Television Advertising
TV advertising is another popular method of advertising since the AD can be seen by millions at a time, especially during peak times.
it can be a costly advertising strategy however depending on your budget, it can be very effective.
Client Testimonials
“We needed to advertise our electrician business online, and had no idea where to start. Growth Giants helped us to find the right stratgey for our business using PPC ads and search engine optimization”
“We wanted to advertise in our local service areas so we can bring in potential customers, Growth Giants ran our digital advertising campaign which helped our website to show in local search engine results”
” We needed our website to be at a higher position in the search engine rankings, Growth Giants ran our advertsimg campign and our site went to the top 5 within a few weeks, couldn’t recommend them enough”
FAQ’s
Is Advertising Worth It For Electricians?
Advertising is the most effective marketing campaigns you can do since advertising is guaranteed to bring in new customers and build your brand awareness.
Taking advantage of local services ads to target the correct audience in your local area is always very effective since once your website is ranking in Google and you have positive online reviews you are very likely to gain more customers.
How Long Does Advertising Take To Work?
The average campaign can take around 4-12 months depending on what type of advertising route you have chosen to go down.
Once your campaign is up and running you can then track the progress of your sales and website traffic whilst the campaign is running to see if there has been a spike in sales or if you need to re-evaluate your strategy.
Summary
There are many advantages to advertising your electrical company as well as many types of advertising such as email marketing strategies, video marketing strategies, PPC ads and many more that will bring in new and local customers.
Grabbing the attention of potential customers for your electrical business is the main aim of all advertising strategies especially if you are a new business that needs to bring in a client base.
Wanting Advertising Specialists?Talk to us today!
If you would like to find out more about the services we offer don’t hesitate to get in contact with a member of our team today to discuss the right strategy for you.