Social Media Marketing for Builders

Social media marketing is one of the best ways to market your building industry firm. It’s affordable and easy to implement, but it also has some major benefits for the industry.

You can use social media marketing strategy to attract new customers, grow your business, improve brand awareness, target potential clients, and generate leads. This article will explain how social media marketing works as well as provide tips on how you can start using it today!


What is Social Media Marketing for Builders?

 Social media platforms are a great way to connect with your customers and build brand awareness. But what if you’re in the construction industry? How do you use social media platforms to promote yourself?

Social media marketing is great for promoting your business and getting your name out there. It’s especially useful when you have a product or service that people need to see in action, like home renovations.

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The best part about social media marketing strategy is that it can be done for minimal cost, depending on how much time you want to put into it.

Here are some ways that social media platform can help your construction company grow:

  • Build brand awareness
  • Increase website traffic
  • Generate leads from social media ads

How can Social Media Marketing Help my Construction Firm?

You will be able to reach the right audience with a social media platform. The best thing about social media channels is that you can easily find your target audience online.

You will be able to easily find people who are looking for a service like yours and can help them solve their problems. 

This way, you don’t have to spend too much time and money on advertisements and other marketing strategies that do not give good results that social media channels guarantee.

In fact, it’s even better than traditional advertising techniques because social media users search for information about what they need on the internet instead of being forced by an advertisement in front of them!

Therefore a facebook page means better ROI (return on investment) for your business too!

The Benefits of Social Media Marketing for Construction

One of the most important reasons social media marketing benefits for construction business is because it increases brand awareness.

By sharing content on your social media accounts, you can reach out to your potential customers directly and share information about what you offer them. 

This can help increase traffic to your construction business website when people click through from the social media accounts where they found your content or by typing in a related search term into Google or other search engines.

In addition to increasing traffic through different social media platform, it also helps build sales conversions directly through the platform (such as Facebook Ads). You just need to implement and effective social media strategy.

You can target visitors based on demographics such as age group or gender; interests like sports teams they follow; geolocation; purchase history etc., allowing you to target only those who are likely interested in what it is that you have available for sale right now! In turn this makes your social media efforts fruitful.

Why Choose Us?

As a social media marketing agency for the building industry, we know all too well what it takes to create content that engages and resonates with your audience.

We are passionate about helping you get the most out of your social media strategy by providing you with inspiring word-of-mouth campaigns, award-winning content, and effective engagement strategies that make all the difference.

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With several years of experience in digital marketing services for our clients worldwide, we have seen it all when it comes to what works and what doesn’t when reaching out to potential customers online.

Our team ensures that every project is treated as their own, so whether you’re looking for more likes on Facebook or an overhauled website, we have the tools needed to ensure everything goes smoothly from start to finish!

Types of Social Media Marketing for the building Industry We Offer

Social media marketing is a great way to get your message out there. But what are the types of social media marketing for the building industry we offer?

Additionally, you may also be interested in a more traditional type of marketing for your builder company. If so, our builder advertising services may be of interest.

Social Media Advertising

This is when you pay money and then have posts appear on someone else’s page, usually someone with a large following. This often comes with targeting options (like geotargeting or demographic) and custom audiences built in, which allows advertisers to reach people who have already engaged with their content or brand online before – meaning they’re more likely to convert into customers!

If you have not got a professional video created for your IT support business yet, this could be a great thing to look at doing alongside your social media marketing campaign. Click the link to learn more about our video services for builders today.

Social Media Management

In this case, we are talking about managing an existing presence on Facebook, Twitter etc. The client provides all of their content but also gives us access so we can add updates as needed – we might even post on their behalf from time to time if certain things come up during working hours rather than after hours.!

Inbound Marketing strategy

Inbound marketing is a strategy that focuses on building relationships with potential customers by providing valuable content instead of interrupting them with sales pitches. Inbound marketing uses organic tactics like blogging, email campaigns, SEO and PPC campaigns to attract leads who are genuinely interested in what you have to offer.

A successful digital marketing effort rides on the success of a properly designed social media campaign. If you’re yet to have a website set up for your Builder company, we offer full web design services for builder companies too.

Content Marketing strategy

Content marketing involves creating and distributing valuable content that meets a specific need of your target audience to build brand awareness and loyalty amongst consumers, who may then make a purchase decision at some point in the future based on their positive experience with your brand

How Much Does Social Media Marketing Cost for Builders?

The average social media marketing cost for builders is around £300 per month. For this amount, you can target people within a 10-mile radius of your business with Facebook ads and retargeting campaigns.

The social media marketing cost for building construction companies in the UK varies greatly depending on your business type, size and target audience.

Testimonials from our building industry clients

The following is a list of the building industry clients that have used our services and the feedback they have provided on our work:

“Thank you for your services and for making it so easy for me to get my business listed on all the major social networks. My business has increased tenfold since being listed on your website.”

 “We are very pleased with the results. The marketing campaign was executed professionally and we have already seen an increase in our website traffic and a reduction in our cost per lead. I recommend them to anyone looking to expand their online presence.”

“I am so glad I chose them to handle my social media marketing campaigns. They are very responsive, professional and very easy to work with. I give them 5 stars!”


Why should I use social media marketing for construction companies?

Social media marketing for builders is about building relationships with your customers, making them feel valued and helping them understand the value of your products or services. It’s also about generating leads and converting those leads into sales. 

What are the benefits of social media marketing for construction companies?

The benefits of social media marketing for builders include increased brand awareness, improved customer engagement and loyalty, direct communication with the target audience, cost-effective advertising methods and increased lead generation. 

 What is Social Media Marketing for Builders?

Social media marketing for builders is a process that helps you promote your business, products, and services on platforms like Facebook, Instagram, and Twitter. 

Find out more

The world of social media marketing is changing fast. The construction companies that keep up with these trends will be the ones that thrive.

Wanting social media marketing specialists?
Talk to us today!

If you’re looking to grow your business, you need to make sure you’re using the latest techniques and strategies to stay ahead of your competition. Contact us today for more information.

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Elliot Preston

I specialise in lead generation, link building and building out SEO optimised rank & rent websites. I have been in the SEO industry now for 5 years and I actively help local businesses grow their online presence. If you want a free consult get in touch.